Workplace: Remote
Location: Canada, United States
Job type: Full-time
Pay: 65k – 80k USD/year
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The Marketing Manager, Communications & Content is responsible for developing and executing comprehensive communication strategies that align with the brand’s objectives. This role involves creating, managing, and optimizing content across various platforms, including social media, websites, and email campaigns. The manager collaborates closely with cross-functional teams to ensure consistent messaging and brand voice, while also analyzing performance metrics to refine content strategies. Key responsibilities include overseeing content creation, managing communication channels, and leading campaigns that drive engagement and brand awareness.
We’re looking for a Marketing Manager of Communications & Content at Tegrita, which is a 100% remote organization. We come together throughout the year, but there is no office to ‘return to’.
What is a Marketing Manager of Comms & Content at Tegrita?
At Tegrita, we do a lot of things differently, and our own marketing is no exception. Our Marketing Manager, Comms & Content is the Tegrita evangelist who lives and breathes Tegrita’s brand and message and ensures that the market and our team know who we are and the value that we offer.
The Manager of Tegrita’s Comms & Content crafts and curates compelling content for every stage of our customer journey, ensuring our messaging is clear and effective. They are our brand ambassador, the voice of Tegrita, both within the organization and in the marketplace, generating creative content that opens doors and initiates conversations.
Does this sound like you? Apply now by completing a quick screener survey
Or, to learn more keep reading or click to view the Hiring Story
Why should I apply?
You should apply if you’re excited by the talent profile of a Marketing Manager specializing in Comms & Content, if you read the statements below and think “That’s me!”
- ‘Been there, done that’ is your motto when it comes to finding new ways to get a marketing message across to the right people.
- You just get it – you know how to reach your goals because you see the big picture and how it connects to the day-to-day.
- You set out to win on purpose – you love seeing a good plan come together and at work you know what drives results.
- You’re often the first person to see a pattern emerge. You recognize patterns and like using data to help you make the best possible decisions.
- You’re a great communicator; you naturally are the hub of information – knowing what’s going on and making sure others are informed.
- You know how important it is to meet and manage expectations and be someone your colleagues can rely on.
- You focus on what content and communications can acheive, rather than just checking things off on a to-do list.
- You believe it’s important to take responsibility for any mistakes, collaborate on finding solutions, and learn from feedback.
- You’re passionate about knowledge and learning and when you’re interested in a topic, you can’t wait to share it with others.
- You thrive in a self-driven environment. You’re usually self-motivated and like to to get a lot done.
- You’re naturally curious. You’re often asking ‘why?’
What does a Marketing Manager of Comms & Content do?
The first 1-2 months will be intensive training on Tegrita, our ways of working, our core positioning and strategic vision, the services we offer, and our content library, assets, and channels. In months 3-6, we expect to see you taking on the core day-to-day duties of the Marketing Manager of Comms & Content’s role, which include:
- Define communication strategy (including distribution channels)
- Develop & manage communications budget
- Plan and produce compelling content to support the entire customer life-cycle
- Plan for the distribution and scaling of existing content.
- Liaise between marketing and client-facing teams to ensure effective use of marketing content
- Measure & refine communication efforts
- Manage relationships with external partners
- Stay abreast of industry trends & competitive landscape
What does a Marketing Manager of Comms & Content earn?
Level of relevant experience will determine hiring level. We are organized on a 5 level matrix, our current opportunity is open to Level 2 or Level 3.
Minimum starting salary for Level 2 is $65,000 and Level 3 is $80,000 annually in your local currency (USD or CAD)
In addition to the base salary for all roles, job-relevant experience, education, certifications, subject matter expertise and over time, demonstrated contributions and tenure will bump up the base salary. Starting salary bumps will not exceed $5,000 and typically average $1,000-$2,000.
What are we looking for in a Marketing Manager of Comms & Content?
We don’t hire arbitrarily based on degrees or number of years of experience. We believe in hiring for talent and we know that experiences are transferable. For Marketing, we are looking for:
- someone living and authorized to work in the United States and/or Canada
- experience in marketing, or other related services to a B2B audience
- past responsibility and success in internal or B2B communications strategy
How do we hire?
We know it’s tough for candidates and workers right now and do our best to balance what we need to identify people who will be successful at Tegrita and what we are asking for candidates. It’s not about jumping through hoops e.g. whether or not you submit a cover letter doesn’t impact your ability to do this job, so it won’t impact your success in getting hired.
We have a transparent and consistent hiring process based on a philosophy of hiring for the talents that will make it possible for our new team member to get to do what they do best, everyday.
We identify these talents through our 5 step hiring process, we notify candidates if we are declining at every stage; we won’t ask you to continue to put in effort when we’ve decided.
- Screener – 2-3 min survey that helps us identify any one who could not possibly be successful in this role, whose talents are too far from who would thrive as a CS. It is not a reflection of you, it is a tool to save you time working towards a job you’d probably hate.
- Ready to apply? Click here to complete the screener.
- Scenario – 1-2 hours in total for a written and video exercise. The scenario is designed to show us how you’d approach the kinds of things you’d be doing every day in this role and to give you a real taste of what your days would look like.
- We never use the work submitted for commercial purposes and we do our best to design the scenario to be unusable to us outside of hiring.
- Structured Interview – 30-40 minute phone interview with a 3rd party partner who’s an expert in interviewing to uncover talents at work. There is nothing to prepare, this interview helps us understand how you think. The structured interview focuses on identifying the core traits and ways of thinking that make for a successful Tegritan in general and for your specific role.
- Executive Team Interview – 30-45 minute video call. On this video interview you will meet our Executive team who will ask you some questions and give you a chance to ask any questions you have.
- Peer Interview – On this final 30-45 minute video call you’ll connect with another 3 people from the team who you’d be working with regularly. You’ll have the opportunity to assess if these are people you’d want to work with and hear about Tegrita from someone who isn’t in leadership.
What Does Tegrita Do?
Tegrita is a consulting firm based in Toronto, Canada that operates with a 100% remote workforce across North America. We’re the experts at Email. Our focus is Business Technology Consulting and Strategy to help businesses unlock the power of email.
Here at Tegrita, we welcome and encourage applications from all individuals with relevant experience, people with disabilities, including people with lived experience of mental health and addictions issues. Accommodations are available on request for candidates taking part in all aspects of our selection process. We are actively investing in anti-racism and anti-oppression practices and policies. If you have any feedback on your experience, please contact us at careers@tegrita.com.